'The Dress' Was More Than a Meme

#TheDress becomes a case study for color illusion.

By Lisa Raffensperger
Nov 30, 2015 6:00 AMNov 12, 2019 5:55 AM
thedress.jpg
People see the viral image of the dress mainly two ways: sometimes blue and black, sometimes gold and white. It’s actually blue and black. | swiked.tumblr.com

Newsletter

Sign up for our email newsletter for the latest science news
 

Scientists all have go-to tools: Biologists have the lab mouse, while astronomers have the telescope. Now, color researchers have #TheDress.

0 free articles left
Want More? Get unlimited access for as low as $1.99/month

Already a subscriber?

Register or Log In

0 free articlesSubscribe
Discover Magazine Logo
Want more?

Keep reading for as low as $1.99!

Subscribe

Already a subscriber?

Register or Log In

Stay Curious

Sign up for our weekly newsletter and unlock one more article for free.

 

View our Privacy Policy


Want more?
Keep reading for as low as $1.99!


Log In or Register

Already a subscriber?
Find my Subscription

More From Discover
Stay Curious
Join
Our List

Sign up for our weekly science updates.

 
Subscribe
To The Magazine

Save up to 40% off the cover price when you subscribe to Discover magazine.

Copyright © 2025 LabX Media Group